Roja Parfums are known for their high price tags due to several factors that emphasize quality, luxury, and exclusivity:
- Quality of Ingredients: Roja Parfums uses rare and high-quality ingredients in their fragrances. These include real oud, jasmine de Grasse, and Rose de Mai, which are some of the most expensive perfume ingredients due to their sourcing difficulties and the intensive labor required to extract the scents.
- Concentration: The perfumes often feature a high concentration of perfume oils compared to more diluted forms like eau de toilette or eau de parfum. This higher concentration can lead to more potent and long-lasting scents, which are more costly to produce.
- Luxury Packaging: Roja Parfums are packaged in elaborately designed bottles, often adorned with gold detailing, crystals, or other luxurious materials that add to the overall cost of the product.
- Brand Positioning: Roja Dove, the founder, positions the brand in the niche luxury market. The exclusivity of the brand and its association with luxury and bespoke craftsmanship justify a higher price point.
- Artisanal Craft: Each scent is developed by Roja Dove himself, who is renowned for his meticulous and detailed approach to perfume creation. The brand emphasizes craftsmanship and the art of perfumery, which are valued at a premium.
Roja Parfums Sweetie Aoud, 50ML Luxe Collection
Indulge in Exquisite Luxury with Roja Parfums Sweetie Aoud, 50ML from the Luxe Collection
Product information
$359.95
Product Review Score
4.6 out of 5 stars
232 reviewsProduct links
These factors combine to create perfumes that are not just scents but are considered luxurious artistic expressions, warranting a higher price.
